Keystone Cellars

Self Driven: Keystone Cellars is a fantasy winery that I wanted to create branding and packaging for. Imagery of locks and keys, unrefined fonts for the logo and book copy for body text were utilized to reflect the brand message and style. An old library book feel of parchment paper, vintage style line dividers and vector imagery, as well as a simpler color palette were used to make it feel like the winery had been established prior to expansion. All copywriting and concepting is of my own development.

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